Today’s blog is all about improvements…

Friends of Pakati recently approached AI for some suggestions on how to make our content, marketing, & social media presence more attractive to potential followers, donors, readers, influencers, sponsors & supporters. Here is the result of the AI request:
Question to AI:
Go to https://friendsofpakati.com/ and give me a summary of how you think the blog is, I want a review on the substance of the content and it’s presentation. What low hanging fruit suggestions do you have for the author to help them improve the writing and gain more traction to the site Review of Friends of Pakati Blog
AI Responded:
Content Substance
Strengths:
The blog has genuine heart and authenticity. The author’s personal connection to the schools (as a former teacher at Pakati Secondary) shines through, and the mission is compelling—supporting rural Zimbabwean schools with computers, infrastructure, and educational resources. The documentation of tangible impact (boreholes, computers, electricity connections) provides real accountability and shows donors exactly where their money goes.
The storytelling approach works well, particularly when profiling individuals like Dennias Makebhe (the former student who donated boreholes) or featuring podcast interviews. These human-interest angles make the content relatable and emotionally engaging.
Weaknesses:
The content suffers from repetitiveness and lacks strategic variety. Many posts follow the same formula: greeting, photos from school heads, thank-yous, and “coming soon” teasers. While updates are valuable, they need more diverse angles—student success stories, challenges overcome, volunteer experiences, or educational insights about Zimbabwe would add depth.
The writing occasionally feels like internal documentation rather than public-facing content designed to attract new supporters. Some posts are essentially photo dumps with minimal narrative context.
Presentation Issues
Critical problems:
Numerous typos and errors throughout—”eveyone,” “aa,” “haa,” “Laarly,” “enjoykng,” etc. These undermine credibility.
Inconsistent formatting—some posts are excessively long with walls of text, others are too brief. The writing jumps between casual and formal tones unpredictably.
Poor mobile optimization—the text appears cluttered, and the excessive navigation menu is overwhelming.
Image quality varies—many photos are poorly cropped or formatted inconsistently.
Weak headlines—titles like “Updates for Friends of Pakati!” are generic and don’t drive clicks.
Low-Hanging Fruit Suggestions
Immediate fixes:
Proofread everything—use Grammarly or have someone review posts before publishing. Quality control is essential for credibility.
Shorten posts—aim for 300-500 words for regular updates. Use subheadings, bullet points, and white space to improve readability.
Improve headlines—instead of “Updates for Friends of Pakati!” try “Students Master Computer Skills Thanks to Your Support” or “How One Former Student Brought Water to 600 Children.”
Create a content calendar—balance update posts with impact stories, student profiles, educational content about Zimbabwe, and behind-the-scenes insights.
Add clear calls-to-action—every post should end with a specific ask: donate, share, follow, or attend an event.
For traction growth:
SEO basics—use keywords like “Zimbabwe education charity,” “rural school support,” “donate to African schools.” Add meta descriptions.
Social media strategy—create shareable quote graphics from student testimonials, before/after photos of projects, or impact statistics.
Email marketing—the email signup exists but there’s no lead magnet. Offer a free impact report or photo book to new subscribers.
Video content—the podcasts are great, but short 1-2 minute videos showing school activities would be more shareable on social platforms.
Partnerships—reach out to education bloggers, expat Zimbabwean communities, or international development sites for guest posts or features.
Analytics focus—identify your top-performing posts and create more content in that style.
The foundation is solid—you just need tighter execution, better quality control, and more strategic content planning to significantly expand your reach.
An excellent response! I am starting to put some of the suggestions into practice already….

https://www.youtube.com/@friendsofpakati1840 – Here is one of the first things I have done, regained access to our YouTube channel, and begun to add further videos from our archives. Many more will be added in the coming days.
I will also post some on our Instagram channel shortly. This should improve our visibility online & attract more visitors to the website.
Our social media presence will improve too, with more regular & more informative posts, with additional links & #hashtags to encourage better/wider engagement with the website.
I have begun to clean up or update some of the other pages listed at the top of the website, & removed some which were no longer relevant.
Taking on board the AI comments, Friends of Pakati will indeed keep getting better!
To help & support our work, please do contact us via mailto:friendsofpakati@gmail.com or donate funds via http://gofundme.com/friends-of-pakati or http://paypal.me/friendsofpakati Thank you!
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